san diego seo expert
meet your san diego seo expert
When it comes to hiring for search engine optimization (SEO), there’s no substitute for solid fundamentals. Your SEO expert should have a tangible, repeatable process, not gimmicks in a black box.
Perhaps you need help managing your local listings via Google My Business or Yelp. Or you’re trying to boost your appearance in local Google searches. Maybe competitors outrank you on search results pages, and you’ve had enough.
We’re here to help. Explore our process below, or book an intro meeting if you’re ready to dive in.
the fundamentals of our seo strategy
1
keyword research quadrants
Some search themes are ultra competitive. We find “winnable” keyword themes to own first and build outward.
2
properly defined structured data
Search engines discover, crawl, and index a site based on the schema provided. We ensure this is complete and robust.
3
filling winnable content gaps
Some themes are winnable right away. We produce quality content that ranks quickly and brings in organic traffic.
ask the hard-hitting seo questions
As you look for an San Diego SEO expert (or need to replace your current partner), ask the hard-hitting questions:
Is my structured data complete on every website page?
Does my schema markup adhere to character count best practices?
Is my header hierarchy intact on each page?
Does my site have a standardized URL structure in place?
Are my site images optimized for search?
Does my site have any glaring content gaps for my product or service?
Is my site at risk for getting flagged for duplicate content?
If these sound foreign to you, or you get blank stares from your current provider, it may be time to find a new San Diego SEO expert.
local seo strategy phases
jump to:
performing keyword analysis
Many brands will not immediately rank for a given keyword or phrase that is central to their business. Organic rankings take time, so we analyze the landscape. We start with “winnable,” lower-competition themes and build your local SEO strategy from there.
keyword analysis
managing business listings
Owning and updating business listings represents a vastly overlooked aspects of a Local SEO Strategy. Most are free, including Google My Business, Yelp, Facebook Business Pages, and Instagram Business Profiles. We strengthen organic presence with these links.
business listings
performing technical seo
For Google or any search engine to discover, crawl, and index your website for search, its structured data must be intact and aligned. From page titles, to meta descriptions, to header and URL structure, our Local SEO Strategy finesses the finer parts of each page.
technical seo
building content seo
Quality, robust content signals to search engines a website’s strength, authority, and merit for surfacing in search results. We identify and remove duplicate content, recycle and repurpose your best content, and help you build new pieces that rank locally.
content seo
seo data analysis & reporting
We measure SEO over time. Technical SEO improvements can start to show within Month 1, but Content SEO build takes 6-12 months, or longer. We measure your Local SEO Strategy with six KPIs: Domain Authority, Organic Visibility, Content ROI Efficiency, Organic Transactions/Leads, Average Engagement Time, and Percentage New Visitors.
analysis & reporting
let’s develop a local seo strategy that's right for you.
San Diego, located in southern California, is a city renowned for its beautiful beaches, mild climate, and rich cultural history. One of San Diego's main draws is its stunning coastline, which stretches for over 70 miles and encompasses some of the most beautiful beaches in the country. From the surfing hotspots of La Jolla and Del Mar to the family-friendly shores of Coronado and Mission Beach, San Diego's beaches offer something for everyone. Visitors can also explore the famous La Jolla Cove, which is home to a variety of marine life, including sea lions and leopard sharks.
In addition to its natural beauty, San Diego is also home to a rich cultural history, which can be explored at a number of museums and historical sites throughout the city. The world-famous San Diego Zoo is a must-see attraction, as is the USS Midway Museum, which allows visitors to step aboard a real aircraft carrier and learn about naval history. The city's many art galleries and theaters also showcase a wide range of cultural offerings, from contemporary art exhibits to live performances.
San Diego is also a food lover's paradise, with a diverse culinary scene that includes everything from fresh seafood to world-class Mexican cuisine. Visitors can sample local favorites like fish tacos, iconic California burritos, and craft beer at the city's many restaurants and breweries. The Gaslamp Quarter is a popular destination for nightlife, with a range of bars and clubs offering live music and entertainment.
A city that values outdoor recreation, San Diego boasts a variety of parks and trails that allow visitors to enjoy the region's natural beauty. The Torrey Pines State Natural Reserve offers stunning views of the Pacific Ocean, while Balboa Park is home to several museums, gardens, and historic sites.
With endless options to explore, you could spend a lifetime uncovering every hidden gem. Own a local business, looking for a local SEO expert?
Drop a meeting on our calendar, and we’ll help get you discovered.